BIRLA SUN LIFE PURE VALUE FUND

Aditya BIRLA SUN LIFE PURE VALUE FUND plies the value investing trade and strictly remains true to the given mandate.

Given the value bias, the fund takes a bigger bite of the mid-and small cap basket, where under-priced opportunities are more. Contrarian, out-of-favour bets that offer high margin of safety but enough growth drivers are a mainstay of the portfolio.

The fund manager is always on the lookout for new value ideas, which often results in a higher portfolio turnover. He is comfortable taking concentrated exposure in his high conviction bets, and takes a pure bottom-up approach to stock selection, with no market cap or sector bias.

It boasts among the highest alpha in its category, but is also accompanied by higher degree of volatility. However, its execution capabilities are proven, making it a worthy bet for the long run.

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